Ribble Endurance 725 Disc - Hero

SRAM Red eTap AXS

SRAM’s flagship Red eTap AXS 2x12 speed groupset offers fully intuitive electronic shifting, without the need for the added clutter of wires and cables. Shift modes can be selected from each shifter, whilst the companion app allows for on the fly adjustment and fine tuning of the shifters behaviour. The Twelve sprockets instead of the more usual ten or eleven opens up a wider gear range, with closer progression allowing for more consistent pedalling cadence when changing gear. Powerful hydraulic disc brakes provide dependable braking in any mixture of terrain and conditions.

Tubeless-ready Zipp 303 Firecrest Carbon wheels are designed to be faster, lighter, and stronger over uneven surfaces and in imperfect conditions. Testing in real-world riding conditions resulted in a wheelset with low wind and rolling resistance making the 303’s one of the most efficient wheelsets on the market. The wide rim bed ensures perfect optimisation with wide-fit clincher tyres and tubeless systems run at lower pressures. Fitted to the wheels are Schwalbe PRO ONE Evo Super Race TLE tyres which provide an unbeatable combination of speed and control in extreme cornering and on the fastest descents, while maintaining high levels of protection from cuts and punctures.

Ultralight LEVEL 3 carbon monocoque handlebars fitted with a comfortable LEVEL handlebar tape offer multiple hand positions for enhanced comfort and efficiency when climbing, on the flats, and descending. These are neatly matched with a LEVEL 3 carbon-wrapped alloy handlebar stem with titanium hardware.

An ultralight LEVEL 3 carbon monocoque seatpost fitted with a Brooks Cambium saddle for enhanced comfort and insulation from road bumps. A wide choice of saddles to suit all body shapes and sizes is also available in BikeBuilder.