• Help

Win a Limited-Edition Ribble Gravel AL with Erdinger Alkoholfrei

July 27, 2023
  • In sport, preparation is everything. For some, it's topping up the carbs; for others, it's getting their caffeine hit. No matter the sport, preparation is the key to success. We asked the Ribble Collective riders to share their secret recipe for successful pre-race preparation and whether they have any pre-race rituals they adhere to before every event. We've also partnered with Erdinger Alkoholfrei, the sporty thirst quencher, to offer anyone passionate about keeping fit the chance to win one of ten limited-edition custom-painted Ribble Gravel AL gravel bikes. Here are the Ribble Collective rider's pre-race rituals; what are yours?

  • What's up for grabs?

  • Top prize is one of ten custom-painted ERDINGER Alkoholfrei Gravel AL gravel bikes. This stylish, lightweight and robust all-rounder offers all-season versatility for any terrain. An award-winning model, with huge personality and all-round appeal - it's suited to a variety of on and off-road riding styles. The exclusive design features a striking custom colour blue into black fade colourway, with each handcrafted frame featuring smooth welds and internal cabling for exceptional performance and a super-clean aesthetic. In addition to this, Erdinger are also offering you the chance to win one of 25 x Garmin Forerunner 55 smartwatches and 25 pairs of Rudy Project Spinshield cycling glasses up for grabs.

  • Ribble Gravel bikes are designed to provide multi-terrain versatility and performance, making them perfect for everyone, from absolute beginners through to elite cyclists. We know that ERDINGER Alkoholfrei shares our ambition for everyone to enjoy a healthy and active lifestyle, and we look forward to working with them on this promotion that will see ten people clipping their shoes into a Ribble Gravel bike as their ritual before sport. The promotion prizes will be fully customised to individual sizes and carefully hand built to offer an unrivalled ERDINGER X Ribble ride experience.
    David Stacey, Commercial Director. Ribble Cycles
  • Pre-Race Rituals of the Ribble Collective

  • Maddy Nutt - I’m a carb loader aha! I try and hit 600g of carbs for the two days preceding any endurance gravel race, albeit I don’t think I’ve ever quite achieved that 600g figure! I find fuelling races challenging, so starting with the best possible glycogen stores I can is something I really focus on.

    Aside from that, I don’t like to have pre-race rituals because there are so many ‘uncontrollables’ when racing internationally and adding said rituals could present more problems if you can’t follow them for reasons beyond your control. For example, I always tried to eat the same breakfast before racing. This consisted of rice, yoghurt, and fruit. But I found myself having to relax this practice at some of the races I was riding (e.g., migration gravel race), as there simply wouldn’t be the ingredients present to make eating this possible.

    I recall one memorable day when I literally had sweet potato in between two pieces of white bread! I still use my knowledge and experience to focus on what my body needs, e.g. carbs before and after racing and protein for recovery post racing or in between stages. But I’ve learnt that rigidity and too many rituals/routines can mentally throw you off. I love racing and want to keep it as far removed from being stressful as I can, so for me that’s not being as controlling as perhaps people would expect.

    Joe Laverick - I’m a relatively simple athlete. I don’t like to have any rituals as I’m scared that if for whatever reason I cannot do it pre-race, then it could be detrimental to performance! The closest things to rituals I have are:

    • Figure out how many grams of carbohydrate I need for the race and lay out the nutrition products I will use each hour.
    • Pack my kit bag the night before.
    • Check every single bolt/moving part on my bike is correctly torqued.

    Sean McFarlane - The day before an extreme triathlon can all too easily get away from you time wise. So, I work backwards from bedtime. Take my last event in Sweden, for instance. Given I was getting up at 3am on race day, I wanted to be physically in bed by 9 pm, so dinner finished no later than 7.30pm. Working through all my nutrition is a big job. I also had to make up various bags – bags I would take on the bus to the start, transition 1, transition 2 and then transition 2A where you start the mountain run. Each requires specific nutrition, clothing, and kit. I would also leave a bag in the car for the bike with extra “just in case” items.

    Tom Couzens - Caffeine, it’s what I centre my pre-race preparations around. With an hour to go, an espresso is downed to kickstart the process and get me mentally in the game. Once that is down, it’s time to get race-focused.

    With the skinsuit pulled up and warm up oil applied, its headphones on, volume turned up to the max and hop on the rollers for my pre-race warm up. Following the same sort of structure before each race helps me to relax and get into the zone. I like to stick some Veloforte energy chews to my stem to snack on and get some fast release energy into my body, as well as electrolytes to prevent cramping.

    Rolling down to the start line I always like to have a chat with other riders. Friendly faces help to ease the nerves as well as helping to make for a fun event. Fifteen minutes before go time, I always like to take a Veloforte Doppio gel; the caffeine from the gel really helps to give me that extra kick off from the start line.

  • Ribble Collective Factory Test Team

  • Kathy Beresford

    • Training in the week before is usually ramped down so I can get some good recovery time in – all that depends on life and work though! 😉
    • My ‘in house’ mechanic is very good at making sure the bikes are ready to go – so I don’t have to worry too much about that except adding bottles, Garmin and checking my tyre pressures.
    • I usually try and get all my ‘on the bike’ stuff sorted and put into one bag – so helmet, shoes, glasses, spares/repairs, and gloves.
    • The night before I try and prepare all my fuel for on the bike – bottles might go in the fridge overnight, gels/bars go with my helmet and other stuff. I also prepare any snacks and food for after I finish.
    • For stage races like the two I’ve just finished, I like to prepare my clothes beforehand into separate bags for each day – the less decisions I have to make each morning, the better! I then just have a bag of ‘extra kit’ with things for other weather conditions like arm/knee warmers, jackets, headcovers etc. This is especially key if you’re camping like we were for both our events this summer – the less energy spent digging through a bag to find your favourite shorts is more energy for on the bike!
    • I prepare my post-race clothes and have them in a separate bag ready to go along with warm stuff to put on straight away if racing during the winter.
    • Depending on the type of race, the day before I will usually have looked at the racecourse and done some short efforts to wake the body up – I usually find this helps settle any nerves.
    • On the morning of the race, there is always coffee…... And then simple foods around 2-3 hours before the race start – porridge, eggs, pancakes etc. Depending on the type of race I’ll usually try and do a warmup – but that will be different for a long race vs a shorter race – and depending on the weather. Anything to fill the time between breakfast and race start though to help focus on the race and not on the nerves!

    James Holloway - In the last year I have become pretty regimented in what I consider my "Pre-Race Ritual". This all stemmed from turning up to the first race of the 2022 season without my shoes - I still gave it a good go in a pair of trainers on some borrowed flat pedals falling a few seconds short of the podium. I now have a race-ready day bag which stays pretty much fully packed in between uses and contains everything that I'll need plus spares (including spare shoes now of course!). On the morning of race day it gets unpacked and laid out so that I can meticulously check everything that's in it and pack anything that's missing. So far so good - there have been no repeated mishaps touch wood.

    Once at the race, it's either heading out for a warm up loop or hooking the bike up to the turbo. I'm definitely someone that is motivated and fired up by music - so I have a specific playlist that I pop on whilst warming up and glugging a caffeine gel. There's definitely a buzz that comes from being in your own little pre-race bubble spinning on the turbo with some music blasting in your ears and watching other racers getting ready around you. There's definitely some mind games played in those car parks!

    Dan Jones - As I ride mostly long-distance events like 200+ km audaxes and longer gravel events, my planning and preparation for a long steady ride is very different. Firstly, I need to ensure the bike loadout is tailored to the specific terrain and I have the luggage proportionate to the amount of kit I need to ride long distances unsupported.

    The night before the event, I usually try and have a good carb meal with pasta or rice. Though these may not always be available or practical. I also remind myself that I’m here by choice and it’s just messing about on bikes and having a good time. Breakfast is where I usually struggle to begin with. You see, I can’t stomach porridge before an event but can any other given day. But that’s OK. I eat what I can and usually carry extra for when my body is ready to accept food.

    I drink a coffee, listen to some music, either something heavy like tool, or relaxing like Bonobo or Jon Hopkins. I also recite the words of the late Mike Hall when describing the Tour Divide to Bikepacking.com: “Enjoy it, don’t lose sight of just how lucky you are to be there, and above all, manage your expectations. I was chatting about this with some friends in Banff. I think if we treat things as a pass or fail test that we can torture ourselves mentally over the outcome, but if we consider it more as an experiment with an uncertain outcome from the start, then we always at least get an answer.”

    I always try to dress as light as possible, using my layers for multiple purposes. Will my waterproof keep me warm in the morning, or do I need a warm top? It’s also important to factor in wind direction, so I’ll know if it will be a headwind or that almost mythical tailwind, I hear people talking about. Then it’s checking the map for shop locations and noting these on my Garmin, so I know when I can stop and eat and when/where I’ll need to conserve my energy.

    Calvin O'Keefe - Whether it’s an audax or an ultra-self-supported event, my pre-race ritual will remain the same.

    The bike gets a proper service and any parts that need replacing are addressed at that point. Depending on the type of event, I will work out what I need to stay hydrated, and the number of bags I need to carry my kit. The formula has a baseline and the longer the event and terrain type will dictate how I load the bike. I also need to ensure the bikes as light as possible but the kit I carry covers all eventualities.

    Visibility is essential when selecting clothing as a large portion of Ultra events will be ridden at night. Lights are tested and re-tested and power banks charged. Finally, I make sure I get a week of early nights and keep the pedals turning but nothing too big and I keep my diet simple – stick with what agrees with you and nothing new or spicy.

  • How to Enter

  • For your chance to win one of these fabulous prizes, kickstart your activities and round off your workout with an Erdinger Alkoholfrei - your new after sport ritual, simply:

    • Pop a promotional 500ml bottle of ERDINGER Alkoholfrei into your shopping basket.
    • Locate your unique promotional code on the neck collar.
    • Enter your code for the chance to be part of the grand prize draw!

    Promotional neck collars will de displayed in stores throughout England, Scotland, and Wales, and competition entries will be accepted until 31st August. Open to UK residents over the age of 18 only (excluding Northern Ireland & Channel Islands). Click here to view all competition terms and conditions.


  • Meet Hayden Groves and Andy Cook, two of the ride captains for Cure Leukaemia's Tour 21. Read our blog to find out what makes these two everyday heroes kep returning for cycling's toughest multi-stage endurance ride, year after year.


  • In June, the Ribble Collective took flight -destination Unbound Gravel. Check out our Unbound Gravel roundup blog for rider interviews and full details of what went down at one the world's most illustrious gravel races.

Comments